The program’s launch generated 100 local, regional and national media clips, 450,000 print impressions, 424,000 broadcast impressions and 31 million online impressions.
More than 2,500 teens completed nearly 12,000 workouts through the inaugural PF Teen Summer Challenge, choosing to get off the couch, put down their devices and get active.
The success of the PF Teen Summer Challenge in New Hampshire spurred Planet Fitness to expand nationally, with Montagne Powers playing a key role in developing the national framework.